Arthur Christmas by Sony Pictures used Gift Wrap Kits and ribbon to promote the release of their new 3D animated movie.
Kit included 8 rolls of gift wrap, coordinating ribbon and bows. The silver decorative boxes were hot stamped with the logo and theater release date. Custom printed stickers were applied to the box. Red satin acetate ribbon was hot stamped with white foil and tied around the boxes to further enhance the package. The boxes were packed in white corrugated boxes and over packed for bulk shipping. A great success and promotion!
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